This Industry Viewpoint was authored by Tom Loberto, Senior Vice President of Technology, Media and Telecom at HGS.
Telecommunications (telecom) companies are often challenged with high customer churn, due to factors such as a highly competitive market landscape and an overwhelming amount of call center inquiries, which can lead to poor customer service and departing customers. As a result, elevated customer churn rates can cause lost revenue and increased customer acquisition costs, as acquiring new customers typically costs more than … [visit site to read more]